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What’s the story?

Cambro is a staple brand manufacturer & distributor of restaurant supplies in the US & around the world. Offering more than 14,000 products that serve, satisfy, & delight restaurant guests; they manufacture 99% of their inventory within their US facilities. 


They came to Technopath aiming to reach the B2C market in Europe where they don’t have live distributors. Due to the lack of a supply chain, the site needed to serve specific European countries, allowing them to order directly from Cambro. Additionally, they needed the digital commerce platform to integrate with their current ERP system & workflow. Technopath partnered with the Cambro team to create an exclusively branded bridge. 

Deliverables

  • Designed multi-country, multilingual solutions to reach B2C/B2B clients on an international level.
  • Integration with ERP System
  • Workflow integration
  • Customized solution to streamline the update process
  • UX/UI Design: Desktop & Responsive
  • Country redirection per website: The site is intuitive to the user's location & directs the correct site to match the language of said country.
  • Customized solution for product pricing & packaging
  • Customized offline product data sheets including QR code
  • Conversion optimization
  • SEO consultation & optimization
  • B2B
  • Ongoing Monthly Support
  • Platform: Adobe Commerce Cloud

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